LISA

LIU

about me.

I turn complex, data-heavy products into experiences that people trust, from enterprise SaaS to fintech to healthcare platforms.

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I'm a NYC-based Senior Product Designer who owns the full UX lifecycle, from research and strategy to final shipping.

I've spent 8 years designing for complexity: enterprise data platforms and marketplace financials at Amazon Web Services, zero-trust healthcare software at a Series A startup, and property management SaaS. I make dense, high-stakes workflows feel clear and in-control for the people who use them every day.

I bring end-to-end capabilities to my work: user research, interaction design, visual craft, design systems, and enough programming background to connect with engineers. I'm equally comfortable leading a zero-to-one product build solo as I am contributing as a design leader inside a larger team.

I've shipped projects both in-house at large companies (AWS, PwC) and at project-based consultancies (Launch Consulting). I hold a Master's in Human-Computer Interaction + Design from the University of Washington and a BBA in Management Information Systems from the University of Texas at Austin.

Outside of work.

When I'm not working, I'm training for my next marathon, cooking for whoever will let me feed them, volunteering at church, and checking out indie music/theater events in New York City.


Outside of work, I'm training for my next marathon, cooking for whoever will let me feed them, volunteering at church, and attending indie music/theater shows in New York City.

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FAQs.
What is my design philosophy?
What is my design process?
How can you get in touch with me?